Together with my clients I think beyond the edge, exploring exceptional ideas to create empathetic environments. By using communication design and narrative as a strategic spatial and conceptual tool I reach new dimensions and audiences.
Generating concepts and conveying interesting content is essential to my work and I am committed to continuously improve the offline environments we interact with. With around 15 years experience working within the worlds of communication design, exhibition design, interiors, pop-ups, festivals, branding and curation, my focus is on designing cohesive and meaningful visitor experiences across a range of industries.
Through my practice designing highly narrative spaces I work collaboratively, either within creative teams or through providing creative leadership and project management on multidisciplinary teams for arts, commerce and heritage.
Throughout this process I am looking through the lens of narrative and use drama to drive the story and envisioning the user experience unfolding in the space. Services are customized to the individual needs of each client, to best serve the unique and original qualities of their projects.
Analysis
+ Initial situation
+ Research
+ Needs and briefing
Concept
+ Framework and do-ability
+ Customer journey
+ Content strategy
Design
+ Artwork and visualisation
+ Project partnerships
+ Quality management
UAL | Central Saint Martins
MA Narrative Environments
Master of the Arts with distinction
2014 – 2016 | London | UK
ArtEZ | Hoogeschool voor de Kunsten
Bachelor of Graphic Design
2004 – 2008 | Arnhem | NL
German – native proficiency
English – professional proficiency
Dutch – professional proficiency
Arthesia AG
Belvedere
BUILA Partnerships
Cruise Terminal Rotterdam
Except–Integrated Sustainability
GBI AG
Institute of Network Cultures
Matter Architecture Practice
MoMA PS1
Moses Mendelssohn Stiftung
Nordwind Festival
Open University
ProPotsdam
Publica
Queen Elisabeth Olympic Park
Redbridge City Council
RheinMarken GmbH
Superuse Studios
TENT. Rotterdam
Zurich
BLA Connect: Tender Intelligences | Groups exhibition
Berlin – Los Angeles Connect | Partner city program
Datashop | Artistic perspectives on artificial intelligence
Bendix Building | 07/2022 | Los Angeles | USA
Upcoming: Zentrum für Netzwerkkunst | 08/2023 | Berlin | DE
Designpreis Brandenburg | Nomination
ProPotsdam: Wir machen Stadt! | 06/2019 | Potsdam | DE
Who Are We? – TATE Exchange | Groups exhibition
Citizenshop | 03/2017 | London | UK
Clerkenwell Gallery London | Groups exhibition
Citizenshop | 05/2017 | London | UK
Lethaby Gallery | Groups exhibition
Selected entry | Best final projects from
Central Saint Martins | 10/2016 | London | UK
Central Saint Martins | Groups exhibition
Final year exhibition | 06/2016 | London | UK
Arup Foresight and Innovation | Groups exhibition
The Future of Urban Resilience | 2015 | London | UK
Danish Poster Museum | Selected poster
Education Requires People, Money and Instruments | 2013 | Aarhus | DK
Festival N.A.T.U.R. | Curation
Art exhibiton | 04/2013 | Bochum | DE
Mutuo Art Centre | Groups exhibition
SHS Publishers | 04/2012 | Barcelona | ES
Showroom Arnhem | Groups exhibition
Proeftuin! | 01/2012 | Arnhem | NL
Imagine 2020 Festival | Participation
The Future of Food | 09/2011 | Rotterdam | NL
Rotterdamse Oogst | Installation
Citysalad Zaait! | 5/2011 | Rotterdam | NL
Kolabo Summer Lab | Groups exhibition
Internet of Things | 07/2010 | Rotterdam | NL
Gallery Between | Groups exhibition
Studio B | 10/2010 | London | UK
Disseny D’HUB Barcelona | Groups exhibition
Visual identity proposal | 11/2008 | Barcelona | ES
“Nele Vos has already worked for us many times. In the METABOX project Nele has once again demonstrated her unique skills both as a strategic thinker and as a very experienced but innovative designer.”
– Thomas Sevcik | Founder and CEO | Arthesia AG
“Nele Vos designed our application for the Real Estate Manager Award and I am sure, that the extraordinary presentation of our SMARTments as a pop-up book was one of the reasons for our win.”
– Martina Miloloza | Marketing Manager | GBI AG
Narrative Environments responds to the growing need for multidisciplinary collaboration and critical, socially–engaged design. It addresses the demand for meaningful visitor experiences in cultural, commercial and community environments. This encompasses heritage sites, museums, retail, travel and leisure destinations, urban public spaces, libraries, health and educational environments.
Increasingly, organisations want to communicate their stories through the physical environment. They may need to inform their communities; overcome social divides; develop their reputation; and increase visitor numbers or attract new audiences.
Narrative Environments constitute a core part of “the global experience economy”. This addresses the desire for transformational encounters, providing opportunities for learning, discovery, social interaction and cohesion as well as the purchase of products and services.
Narrative Environments and Experience Design by Tricia Austin,
Project feature in chapter: Dramatic Conflict and Story Dynamics in Critical
Narrative Environments | Routledge Publishers | 07/2020 | London| UK
Design Museum London | Work presentation
Industry Nights, talk on design and storytelling in my practice
| 02/2019 London | UK
Viewpoint Magazine, On the Move | Project feature
The Citizenshop | 01/2018 | London | UK
Open Democracy | Project release
Unequal Journeys | 11/2017 | London | UK
Central Saint Martins | Final catalogue
Project contribution and design | 2016 | London | UK
AIGA Small Talk | About the Process
Interview VosBrenner | 2014 | Chicago | US
Die Gestalten, Turning Pages | Project contribution
Various projects | 2013 | Berlin | DE
Volume Magazine #31 Guilty Landscapes | Infographic
The Great Plastic Tide | 2013| Amsterdam | NL
Volume Magazine #32 Centers Adrift | Infographic
Search and Supply | 2013| Amsterdam | NL
The New Yorker Magazine | Book review
Don’t: a Guide to Publicity | 2013 | New York City | US
Het Wilde Weten | Book presentation
The Last Supper | 02/2010| Rotterdam| NL
Steetlab Zine Jam | Book presentation
The Last Supper | 03/2010 | Amsterdam| NL
Arnhem Zine Festival | publication
Cannot Connect | 04/2010 | Arnheim | NL
Manystuff About your Process | Project feature
Published by Charlotte Cheetham | 04/2009 | Paris| FR
Graphic Union Press NYC | Publication launch
Nature versus Culture | 03/2009 | New York City | US
Spelling Change | Selected entry
Mother New York | 10/2008 | New York City | US
ArtEZ Final Year Catalogue | Cover image
Nature versus Culture | 06/2008 | Arnhem | NL